First 30 Group: Every Minute Matters Logo

Active Shooter Preparedness for Public Safety, Schools, and the Private Sector

Practical training, tabletop exercises, and consulting services designed to strengthen preparedness and response

Every minute matters.

What happens in the first 30 minutes of an incident could make all the difference.

We can’t ignore that across America, the number of Active Shooter Incidents (ASI) are rising. According to FEMA’s 2023 National Preparedness Report, ASIs are one of the top five most challenging threats facing the nation.1 In fact, the FBI documented 532 Active Shooter Incidents over the course of the last 24 years. 2, 3, 4, 5, 6 In 2021, a record-high year, there were more than one Active Shooter Incidents happening every week.7

Every. Single. Week.

Whether you serve in public safety, education, or the private sector, preparation is essential. Training and exercises help individuals and organizations recognize emerging threats, make informed decisions under stress, and respond more effectively during critical incidents.

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More than three-quarters of adults in the U.S. say they experience stress as a result of the possibility of a mass shooting.

Many adults report that they are changing their behavior due to fear of mass shootings.8

Training, Exercises, and Preparedness Services

First 30 Group helps public safety agencies, schools, and private-sector organizations prepare for active shooter incidents and other critical emergencies.

Our services include training programs, facilitated tabletop exercises, and the First 30 TTX Series of tabletop exercise kits. Grounded in real-world incidents and lessons learned, our programs strengthen preparedness, decision-making, coordination, and response capabilities when every minute matters.

I have several emails from participants telling me how much they appreciated attending and what they got out of the three-hour sessions. This is a testament to your group’s training and for that I say, thank you.

So glad the training instructor was from law enforcement. Greg was awesome!!

This training experience was excellent and we’re undoubtedly better prepared should the unthinkable happen.

Unlike virtual training, this training was actionable where we had to work as a team, and that was extremely valuable.

The training exercises provided a great opportunity to put the principles we were taught in action.

The simulations were very helpful in reinforcing content and in building confidence.

Really well delivered. The training exercise was excellent, putting learning into practice.

Appreciated the real-world application. This was very thorough training taught by an expert in the field, not just a speculator.

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Places of commerce top the list of attack locations at 55%.9

According to the U.S. Department of Justice, businesses that include office buildings, grocery stores, department stores and others dominate the list of attack locations.